Why non-alcoholic wine is not a compromise for me.
I am not a traditional winemaker.
I come from a business background—and perhaps that is precisely why I have thought differently about non-alcoholic wine from the very beginning.
Become an ambassador for Haardt Hills
As a producer, you like to talk about your products, but what do consumers actually think? What do they like, and what can you improve?
Non-alcoholic wine is not a substitute. It is an option.
Not everyone wants to or can drink alcohol—the reasons are irrelevant.
Wine is cultural agriculture—and a community project.
When I walk through the vineyards, I notice how often the growers change after just a few rows:
From cooperative operations to local bottled and cask wine producers to top international wineries.
Naturalness you can taste.
What I eat, what I drink, and what I use to care for my skin—all of these things should come from nature.
Pleasure and responsibility!
This motto has accompanied me since my time at the Institute for Food Culture in Munich...
Flexitarians - what we can learn from this type of diet
When it comes to food, I love the term flexitarian...
Regionality is not a question of cost - but of attitude
When I thought about what should characterize my dealcoholized wines...
Balance is the new luxury - in wine, as in life
Between work and relaxation. Between exercise and enjoyment...
Foods with a natural alcohol content - which nobody suspects
Your non-alcoholic wines don't have 0.0% alcohol!